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Perhaps the most common phrase one hears in a discussion about website content is SEO or Search Engine Optimization. After all, if your website is not designed to be found by search engines, then all the website content-no matter how valuable- is unlikely to be found by others or more importantly, found by search engines. In fact, search engines are much more “intelligent” when it comes to sorting out the best websites for a particular search term than they were in days past. So, in order to make your website all that you need it to be for success, here are 10 elements you need to be sure that your website includes.

top 10 SEO-Tips

1. Content-You website content should be up to date and added frequently. In addition, be sure that your content includes the terms and long tail phrases that are relevant to your site.

2. Metadata- Be sure that these contain descriptive keywords that are associated with your site. However, be careful not to overdo this it will have a counterproductive effect!

3. Page Title- This is one of the most important elements of for SEO. Be sure that it is relevant, concise and contains keywords.

4. Header Tags- These help search engines select the key elements of the text. Use H1 for page or article titles and H2 or H3 for introductions/paragraphs.

5. Alt Attributes- These are typically used to indicate pictures or graphics.

6. Title Attributes- This is used to provide additional information for text or images. It is also used as an alternative to the Alt attribute.

7. Sitemap- This allows Google to know about the website’s pages and make certain that the site is crawled by search engines.

8. Links-These are a prime way to build a site’s visibility. However be sure that links are built “naturally” rather through practices such as submissions to link directories or link buying.

9. URLs-Be sure that your URL (domain name) is search engine friendly and contains relevant keywords.

10. Social Media-Be sure to take advantage of the real-time searches afforded by promoting your website on sites like Twitter and Facebook.

Use these 10 steps to improve your site’s SEO so that your business can make its mark and rise to the top of the search page.

 

About the author

Founder and President of Chakery Design, Malcom Chakery has extensive knowledge and experience in the workings of a web based business operations. Possessing great amounts of expertise in regard to marketing, seo, web design and development, Malcom is extremely comfortable handling all details regarding the day-to-day operations as well as the sales and support of his many high profile clients. With a clear plan in place regarding operational procedures, all aspects of web design, seo, and promotional activities are managed and overseen by Malcom before they are completed. As a stickler for detail, Malcom believes in providing greater than expected support, superior customer service, and innovative programs, making sure to go above and beyond customer expectations. To learn more about Malcom and his companies please visit www.chakery.comor www.chakeryseo.com.

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chakery
Written by

Founder and President of Chakery Design, Malcom Chakery has extensive knowledge and experience in the workings of a web based business operation. Possessing great amounts of expertise in regard to marketing, web design and development, Malcom is extremely comfortable handling all details regarding the day-to-day operations as well as the sales and support of his many high profile clients. With a clear plan in place regarding operational procedures, all aspects of web design, marketing and promotional activities are managed and overseen by Malcom before they are completed. As a stickler for detail, Malcom believes in providing greater than expected support, superior customer service, and innovative programs, making sure to go above and beyond customer expectations. Previous to his experience as President of Chakery Design, Malcom was employed as an Account Executive for several Fortune 500 companies including Blue Cross Blue Shield of RI, Nordstrom Department Store, Sprint PCS Business/Government and IKON Office Solutions Business and Government. With an eye on the future, it was clear to Malcom that his expertise could be more fully utilized by developing his own web-based company, which he has successfully achieved. Initially, Malcom started out almost exclusively as a print-media and website development agency. Today, his thriving company has grown to include everything from database development, e-commerce, web marketing, sales promotion, market research, public relations, new media and corporate identity. As the Internet continues to grow, Malcom’s role as a web related consultant continues to grow and expand as well. Malcom attended Johnson & Wales University where he served as Freshman Class Senator. He also acted as DECA Chapter President. Malcom operates his business with his wife Lisa. They reside in the State of Texas.