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How Do I Select The Right Company To Host My Website?

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May 27, 2011

How Do I Select The Right Company To Host My Website?

Despite it being the World Wide Web, we want to make sure we know where our website is being hosted. This will also depend on the type of website you are building. Locality is always an issue. For example, if you live in Brisbane, you want IT services Brisbane. In this article, we look at the right type of services, and other server needs you must think about. You could have put a lot of effort into your website, and you want to make sure you have complete control. There are some very local issues to understand even though you could view your website from anywhere in the world.

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Dedicated Server: What is it, and Why Would I Need One?

Angela

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May 24, 2011

3

Dedicated Server: What is it, and Why Would I Need One?

Dedicated Server In brief.

A server is essentially a computer that does not do anything else but supply and store information for other computers. You could be using one of your computers as a server in your office, for example. This computer would then be called a server and supplies information (even software applications) and data to other computers, which basically become user terminals. If you have an e-commerce site, or you have a lot of important information that you want to keep safe and secure, you should be looking at the best dedicated servers provider in your country or region. Normally, when you register for a website, your website would be hosted on what is called a shared server. This means your website and information are stored on a computer that is used by many other customers of that provider. In the case of a dedicated server, you have your own whole computer and network connection. Here is a comparison of normal shared servers and dedicated servers to illuminate the issue.

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Boost Your Site’s Ranking With YouTube: Fast Track Your SEO

SEO

Angela

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May 24, 2011

3

Boost Your Site’s Ranking With YouTube: Fast Track Your SEO

Using YouTube as the foundation of your video sharing will really help your site’s ranking and web traffic. Many site owners, even online marketing professionals, are not taking full advantage of the power of Google juice – the king of getting traction with your SEO (search engine optimisation). In this article, we look at some small tweaks that will make all the difference when you are uploading your videos to Google, your own blog, other sites and more.

While many of us have gone a little crazy withsocial mediato boost our website’s visibility, we should never forget the importance and power of using video. Google’s own YouTube is free and because it is highly favoured by Google’s algorithm, using short videos to boost your traffic and site ranking (and therefore greatly assisting your SEO), is an option that any online marketing professional, or even small business, should be using. In this article, we look at some of the ways we can improve our site’s visibility with Google.

Importance of YouTube. By having the right keywords, tags and descriptions, your video can quite easily jump many thousands of webpages and come up in high in search results because of ‘blended’ search results provided by Google. Do a search for anything and you will often see videos in the first page of search results.
Authority Site Placement and More.Google has already sees YouTube as an Authority Site. This means you should be placing any videos you produce on Google. Because the site is also considered a sharing site, you can get more traction by placing your video on other sites without compromising your videos ranking – this is not the case with many article directories where you can only really place your content with them, and only them. There are at least 20 other video sites you should be uploading each of your pieces to. Embed your video into your own site to boost your blog’s visibility – make sure the blog page is optimised for the same keywords you are using in your video description. Remember, Google’s spiders look through the text surrounding a video to see what it is about.
Meta Tags, Descriptions and More.Getting traction with your videos is all about letting Google know the content of your video. Before uploading a video, it is important you select your keywords, meta tags and title carefully. This will not only help Google understand your content, but users will be able to find it easier. Always include a link to your site or blog in the description box of your video.
Stay Active.Activity on all sites is becoming more important. Use your profile to interact with other users, keeping in mind you are looking for comments and likes on your own video. You are probably using your social mediasites daily, and this is another way to improve your interactivity. Place links to your videos on all of your social networking sites. Creating your own channel in YouTube will also increase your visibility.
Profile and Thumbnail. As always, keep your profile updated on Google. Your thumbnail for yourself and your videos will have a large impact on a user’s choice to view your video once it comes up in a search.

Although we have focused on how to upload and make sure your video gets noticed, don’t forget to make interesting and informative videos. Even most smartphone camera capabilities will produce good enough quality material for viewing online. Don’t get hung up on your technology. Simple video editing software available on Windows or Mac is more than good enough to make your work shine. Summing up, if you are not using video to give your site traction and search engine optimisation, you are missing out on a lot of traffic.

Is Social Media the Answer for Building a Business?

Social Media

chakery

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May 24, 2011

2

Is Social Media the Answer for Building a Business?

Are you looking for a way to improve your bottom line? Do you feel as though you are sending frequent e-mails or printing and sending numerous fliers through the USPS? Maybe, you have even tried the “old fashioned” phone calls to promote your company? If you are doing any (or perhaps all) of these methods to boost your business but want to do more, then this is a good time to take advantage of social media sites like Twitter, YouTube, Facebook, or LinkedIn.

Despite recent reports that social media is only responsible for 12% of sales, this is not a reason to overlook its benefits. After all, Facebook alone has more than 500 million users! Essentially, the lower percentage is simply because social media is still an undeveloped realm in the world of building one’s market. However, if you are willing to start making your mark in social media, then there are 2 keys to success that will help you build your company’s social media marketing campaign:

What are your expectations?

Market researchers did a recent survey and found that 65% of consumers who “Like” or “Follow” a company do so in order to get discounts. Conversely, another study found that most businesses use social media in order to get to know their customers better.

Have you been found?

Rather than spending time and money courting consumers to come to your company’s social media site, let the consumer come to you. Studies have found that when a consumer comes to you, then they are more likely to be a dedicated customer.

Using social media to promote your business is not likely to disappear any time soon. Yes, there are other ways to advertise, but the number of options and locations are only getting better. The savvy business owner is one who gets involved now, by taking advantage of the many ways social media can be utilized to promote their business.

About the author

Founder and President of Chakery Design, Malcom Chakery has extensive knowledge and experience in the workings of a web based business operations. Possessing great amounts of expertise in regard to marketing, seo, and website design. Malcom is extremely comfortable handling all details regarding the day-to-day operations as well as the sales and support of his many high profile clients. With a clear plan in place regarding operational procedures, all aspects of web design, seo, and promotional activities are managed and overseen by Malcom before they are completed. As a stickler for detail, Malcom believes in providing greater than expected support, superior customer service, and innovative programs, making sure to go above and beyond customer expectations. To learn more about Malcom and his companies please visit www.chakery.com or www.chakeryseo.com.

Computer Repair: Upgrading Versus Replacing

dodonnell

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May 23, 2011

4

Computer Repair: Upgrading Versus Replacing

Today’s technological world never sleeps and is constantly evolving. Just as one new technological advancement is being born and presented to the world, the newest evolution is already in development. Computer technology is no exception. This alone can lead to difficulty making decisions when it comes time to decide what to do with home and office computer systems that may now be outdated.

What’s Wrong with My System?

Computer systems, both laptop and desktop stations, require regular care and maintenance to keep them running quickly and smoothly. If a computer system has suddenly begun to experience slow processing speeds, freezing or crashing regularly, or even feels as if it is overheating, chances are that the system is in need of basic maintenance. Basic and regular maintenance includes installing and running anti-virus software, regularly defragmenting the machine, and keeping all system drivers and software up to date.

Defragmenting a computer system could be compared to straightening a file cabinet system. The defrag program moves unused and bad data out of the way and sorts the good data so that the operating system may access it more easily. Updating software and device drivers may help to correct security issues and bugs that can help to speed up the system. Properly uninstalling unused software is another way to help reduce lag and to free up space on the system’s hard drive. Physical maintenance should include cleaning accumulated dust and debris from the fan and power supply area, as well as making sure there is adequate airflow.

Repair and Upgrade? Or Replace the System?

Sometimes even newer computer systems were not built in great quality and will need parts replaced. Basic, non-custom built home and business computer systems are usually the easiest systems to repair or upgrade. They are newer machines and the parts are more likely to be in demand, thus the cost is typically lower and they are usually available from electronic retail store chains. Many off-the-shelf computer systems are built with similar specifications, and it is usually only those specifications and the user alone that separate a good computer use experience from a bad one.

Those who simply browser the internet and send email regularly do not need the same specifications as someone who regularly uses graphic design software, streams music and video, or plays a graphics intense game. Computer users who have purchased off-the-shelf systems intended more for business use may find it much more efficient to replace and purchase a new system if they desire to install intensive software applications. Those who are simply in need of boosting speed with a more recent system may find it much more beneficial to upgrade their system by adding additional RAM.

Choosing the type of computer to best suit personal needs may be a bit tricky, but the decision on whether or not to simply repair or upgrade a system versus replacing the machine is not. If it is going to cost more to repair or upgrade a system than it would be to purchase a better one, simply purchase a new computer system. Newer computer systems are often more compatible with the latest technology and can save not only precious dollars, but valuable time.

If your PC is not performing as it used to, or are you dealing with frustrating issues? No dramas at all. For computer repairs perth just bring your system in to Austin Computers and our qualified technicians will be able to provide the service you are looking for with rapid turn around time at very low costs.

The 10 Point Plan for SEO Success

chakery

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May 23, 2011

3

Perhaps the most common phrase one hears in a discussion about website content is SEO or Search Engine Optimization. After all, if your website is not designed to be found by search engines, then all the website content-no matter how valuable- is unlikely to be found by others or more importantly, found by search engines. In fact, search engines are much more “intelligent” when it comes to sorting out the best websites for a particular search term than they were in days past. So, in order to make your website all that you need it to be for success, here are 10 elements you need to be sure that your website includes.

1. Content-You website content should be up to date and added frequently. In addition, be sure that your content includes the terms and long tail phrases that are relevant to your site.

2. Metadata– Be sure that these contain descriptive keywords that are associated with your site. However, be careful not to overdo this it will have a counterproductive effect!

3. Page Title– This is one of the most important elements of for SEO. Be sure that it is relevant, concise and contains keywords.

4. Header Tags– These help search engines select the key elements of the text. Use H1 for page or article titles and H2 or H3 for introductions/paragraphs.

5. Alt Attributes– These are typically used to indicate pictures or graphics.

6. Title Attributes– This is used to provide additional information for text or images. It is also used as an alternative to the Alt attribute.

7. Sitemap– This allows Google to know about the website’s pages and make certain that the site is crawled by search engines.

8. Links-These are a prime way to build a site’s visibility. However be sure that links are built “naturally” rather through practices such as submissions to link directories or link buying.

9. URLs-Be sure that your URL (domain name) is search engine friendly and contains relevant keywords.

10. Social Media-Be sure to take advantage of the real-time searches afforded by promoting your website on sites like Twitter and Facebook.

Use these 10 steps to improve your site’s SEO so that your business can make its mark and rise to the top of the search page.

Web Marketing Check-Up Tips

Blogging

kimathic

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May 21, 2011

0

The following are tips that will help you enhance your web visibility, credibility, reliability and usability.

Tip #1: Homepage Check-Up

On your site’s homepage, you have about two seconds to make a good first impression. Make sure your homepage reflects what you do, who you are and whom you serve. This can be communicated through your tagline, visually (videos, photos), text on the page, or a blend of all the three. This vital information should be ‘above the fold’, which means a visitor doesn’t have to scroll to view it.

Next, establish what action you would want people to take when they visit your site. Do you want people to call? Learn about your services or products? Donate? Join a newsletter list? Whatever the desired actions are, you should use the top right section of the homepage to display your desired call-to-action. That is the section which can attract attention and prompt action.

Finally, ensure that your homepage is a guide that directs visitors to where you would want them to go. Visitors should not only get to your website, but also go through your site. Is the navigation on the site clear? If you are not sure whether your website is an effective guide, ask a target client to make a desired action and observe as they use your site. This will help clarify on how you can improve your site.

Tip #2: Be Interesting

One of the most vital pages of your site is the ‘about us’ page. Visitors buy when they know, trust and like you. You can enhance the interest of buyers by being interesting. Improve the ‘about us’ page by giving details about the organizational history, and highlight the credentials and expertise of the people on your team. Since a picture is worth a thousand words, adding photos of your team members can make a big difference.

Tip #4: Get Searched and Found

Most people search for services, information and products through search engines. Think of the keywords that people would use to search for you. Make sure those keywords are used frequently on your site. You could optimize your site for better visibility in various ways:

Headlines and Titles – If you sell herbal food supplements, your title could read ‘About Our Herbal Food Supplements’.
Meta Tags – Each page of your site needs a unique meta description and title tag. Your meta tags tell prospective visitors and search engines what each web page is about.
Links with Keywords – Make sure the links in your site that point to other pages have the main keywords in them.
Local Listings – Ensure that your business gets listed for free in the local sections of search engines. This is an ideal way of boosting your visibility.

Tip #4: Don’t Be Anti-Social

One of the most effective ways of boosting visibility, reliability and credibility is to participate in social media. Social media can voice your message to many other places beyond your site. Blogs are a great way of connecting by sharing relevant material. Twitter is a short form of blogging. Facebook helps create community and conversation. When you join such social networks, update your profiles to ensure that they accurately reflect your services and products.

Author Bio

Charles Mburugu is a professional content developer and an entrepreneur. He often writes about real estate, finance, business start-ups and internet marketing. In the past few weeks he has been writing for blogs where you can get the latest Bluehost coupon and Web.com coupon.