Tuesday, August 20, 2019

5 Crucial Steps to Launch a Successful Blog

Starting a blog is the first step in sharing your ideas with the world. It is a great way for small businesses to share information and lets the average individual share things like their thoughts or artwork. People even sell products and services on their blogs. One of the great things about blogs is that it is incredibly easy to get started. With these five steps, you can have a professional site that rivals ones like WriteZillas and other sites. 

Step 1: Choosing a Domain

To start a blog, you’ll need both a domain and a host. The domain is the name that you choose for your website. Of course, there are many free websites that will allow you to create a domain using their tools. However, these often come with an extension at the end that can lose your credibility with readers. After all, it generally only costs a few dollars each month to claim a domain name. 

You’ll need to choose a domain name that is completely original. You want it to be simple enough to share through marketing. Additionally, you should choose a name that reflects the goals of your blog. It can be hard to choose a domain name and even more disappointing when you choose one and learn that it is already taken by another site. Do thorough research and think about how you want to be represented. 

Step 2: Choosing a Website-Building Site

If you have programming skills, you may be able to build a website on your own. However, most beginners choose to work with a site like WordPress, Weebly, Wix, or another. These sites make it easy to choose themes and layouts. It is also easier to add plug-ins and use tools with the site, especially if you are not a program designer. 

You’ll want to do research before you choose a website-building site. The host site that you choose is ultimately going to have a great impact on your experience. Some website builders are notoriously easier to use than others. If you do not have building experience, it may be best if you choose one of the easier websites to work with. 

Step 3: Choosing a Theme

The theme of your blog should send a message about your content. Themes can be clean-cut and professional, fun and playful, or a combination of both. If you need help choosing a theme, look around at websites in a similar niche as yours. For example, someone who is trying to start a writing blog might look at a site like this for ideas about their theme. 

Website, Page, Template, Internet, Web, Computer
Image source: Pixabay

Something to note is that once you choose a theme, it can be difficult to change it. Your theme is going to affect things like the background, color schemes, and location of the menus on your site. You’ll want to choose a theme that will be suitable for information on your site. Without proper organization, it can be hard for potential readers and customers to find information on your site. Be sure to choose something that is clean and easy to navigate. 

Step 4: Deciding on Plug-Ins

The plug-ins that you add will reflect the goals of your website. For someone trying to attract blog traffic, a plug-in that measures search-engine optimization and keyword usage can be helpful. A person trying to sell a product or service may need plug-ins that allow sales on their website. You should consider plug-ins before you choose a site to build with, as you might change your mind based on the features offered. It is always best to choose the site that is going to help you achieve your goals the most. 

Step 5: Adding Content

The content that you add to your blog should reflect the message you want to send. For example, someone trying to sell their art might create a blog portion where they talk about their genre of art and how it came to be. A business that focuses on selling cryptocurrencies might have a blog that covers topics on the cryptocurrency market and trends. Medical companies or doctors might create content on their specialties or how patients can tell if they have an illness. When adding content, remember that you can use information as a tool to bring potential readers, clients, or consumers to your blog. Think about what people who would go to your site would be interested in and try to craft your content around those topics. 

Whether you are a small business owner or are trying to start up a blog for your art, writing, or ideas, building a blog is the perfect way to put yourself out there. With the right website building tool, you can be sure that your website sends the right message. These five steps will cover the basics to get you started, even without a programming background. 

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