Content management systems are becoming increasingly important when we consider websites. It means you don’t have to keep reprogramming your website every time you make changes. For example, you want an online store, with CMS, you can simply upload changes to your products and prices. Content management systems and software go a lot further. They can expand to encompass more areas of your whole business. For example, they may have other elements such as induction software, or a learning management system for your employees. How do we go about choosing the right product? Here are some of the essential needs we need to think about. Don’t get hung up the features, think about the use and use in the future. We need to think about narrow and other broader needs of your business.
- Narrow Needs. Narrow needs include all the small daily issues of using the software. For example, do you want it to integrate into social media? Do you want to have user-generated content? Narrow needs are the factors of use and the elements of the software you need -- what you will use if for, and the tools for each user in your company.
- Broader Needs. Broader needs are the decisions that you as the owner of your business need to think about.
- Usability and Applicability. Ultimately, ease of use is extremely important. The main reason to use a CMS in the first place is to streamline your business. A CMS system must be easy to use and encompass all areas of your business. For example, your editorial department will use it, and finance department cannot, the system is therefore, not covering your whole business. A single system that can encompass all areas of your business is best.
- Evolution. CMS systems need to be able to expand. As your business changes, you need to be able to add other elements to your system that are compatible with the rest of the system. If the system does not have different modules, that you can add or subtract, you are paying too much, and the system will not grow with your business.
- Architecture. It is surprising how many times business owners invest thousands of dollars into a CMS and find that it does not work well with their existing or newly contracted architecture. Architecture refers to the computers and operating systems for the CMS software to operate. Most businesses use dedicated servers, and it is important you talk with your supplier and discuss if the CMS you are intending to purchase will run smoothly, or not. You should also talk with your CMS provider as they will understand and have experience with other clients. It is very unlikely you will be able to make these decisions without the help of a consultant. The better CMS providers and dedicated server providers will have people to investigate these issues for you. Without this consultation, you could find your CMS performs very poorly on your existing technology, or you need to modify your dedicated server requirements.