Change is the only constant, and hence every business has to undergo a transformation and adapt to the changing trends in order to survive and keep up with the competition.
Technology is one of the essential ingredients when it comes to running a business, streamlining it and making workflows efficient. However, technology transforms and evolves at a fast pace. Businesses need to tap the potential the latest technology provides and use it to maximize business growth.
So what are the latest trends and technology implications that have created a flutter across the world of business? Here we list them for you!! And if you have not yet implemented them, 2015 is the right time to do so and gain the maximum mileage.
1. On-Demand Computing Resources:
On-demand computing is a popular model in which resources such as storage space, computational speed and software applications are made available as and when needed. This enables businesses efficiently handle routine work, unexpected workloads, and other technological requirements.
Cloud computing is one such technology that allows ODC and also helps SMBs increase business agility. It allows deployment of IT infrastructure as a service, with a ‘pay as you go model’. So now with on-demand computing resources focus more on your business instead of worrying about computing infrastructure.
2. Enterprise Mobility:
The use of mobile phones has increased and everyone right from your employees, vendors and customers use either smartphones or tablets. Now, introducing the use of enterprise-wide mobility where employees can work on the go, customers can avail 24x7 connectivity and customer grievances can be addressed via mobile can earn you the much desired good will, increase customer connect, hence keep your customers happy.
Enterprise Mobility Management (EMM) is an evolving field and those who have not yet experienced the great benefits of mobility can definitely implement Enterprise mobility solutions in 2015 and reap the benefits.
3. Digital Marketing:
Digital marketing has become the new age mantra as today, marketing in an online environment is more effective to reach out to your targeted audience and to create the kind of brand image you want. These efforts are primarily dedicated to garner a wide customer base and increased sales.
Digital marketing strategies today are more focused on creating a presence in social media as improving social listening skills and understanding customer sentiment via such activities invariably reflects well on customer service and hence customer gratification.
4. Effective Data Management:
We have already discussed about the increasing use of internet, social media and mobile devices to connect with customers, vendors and employees, and this has in turn led to continuous and huge quantities of data generation. This data is valuable and needs to be managed well. Hence Data management,
We have already discussed about the increasing use of internet, social media and mobile devices to connect with customers, vendors and employees, and this has in turn led to continuous and huge quantities of data generation. This data is valuable and needs to be managed well. Hence Data management, processing and analytics sells like hot cakes.
BIG data will be the hot topic for 2015, and data management will become essential for every company - small or big. The wave of data management is already gripping business, and will become bigger the next year, - as data science will gain pace, data scientist may become one of the most popular and a well-paid profession.
Now as we have discussed all these trends and the associated technologies, there is one thing visibly common, and that is – collaboration. Collaboration between various entities, various departments, several stakeholders, collaboration between technologies etc., everywhere collaboration is the keyword.Effective collaboration is the bare essential, for achieving success in every aspect of your business, be it for lean manufacturing, higher sustainability, effective customer service and implementing a marketing strategy.
Implementing these much in fashion trends and Technologies that help you implement and experience higher collaboration, higher productivity easy and effective data management organization-wide, will be your mantra to success in the year 2015.
Chirag Shivalker is a Head of Content Management Team at Hi-Tech Outsourcing Services, an India based outsourcing firm. Follow him +ChiragShivalker